OVERVIEW
THE SENWES BRAND
OUR BUSINESS PHILOSOPHY
Over the past 110 years the company has been
driven by the desire to create value for its stake
holders, adopting the attribute of adaptability to
ensure that expectations are met and that Senwes
remains one of the leading agricultural companies
in Southern Africa.
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Purpose Statement
To provide innovative and integrated solutions to our customers in order to
enable them to do their business.
Mission Statement
Senwes is one of the leading agricultural companies in Southern Africa, pro-
viding financing, input supplies, capital equipment, insurance, storage and
handling services, logistics and grain trading services to grain producers, as
well as financing to grain off-takers.
Senwes’ Responsibility
Senwes has the responsibility of making a meaningful contribution towards
food security in South Africa through sustainable agriculture, by providing
innovative and integrated solutions to food producers and other role play-
ers in the applicable stages of the food value chain.
SENWES’ DNA
The Corporate Culture
Senwes wants to be the preferred investment partner, employer, supplier
and distribution channel as well as a good corporate citizen. Senwes also
strives to break new ground in every segment of the food value chain,
where a strategic thought process has been adopted for knowing more
and being experts in what we do.
SENWES CELEBRATES 110
YEARS OF ADDING VALUE
Senwes turned 110 on 15 May 2019. A ceremonial slicing
of the cake took place at the annual Nampo Harvest Day.
Watch the video of Senwes Chief Executive Officer, Francois
Strydom’s birthday message filmed on the day.
http://senwes.co/110.
This milestone symbolises so much more than just another
decade added to the company’s year count and serves as a
timely reminder of how far the company has come and what
the key highlights during the past 110 years were.
These highlights were captured by Landbouweekblad in an
annexure. Download this Senwes 110-year celebration an-
nexure at http://senwes.co/LBW110.
WHAT DIFFERENTIATES SENWES?
The Brand Promise
To approach every interaction with a
solution-driven mindset.
LIVING THE COMPANY’S VALUES BY:
Doing the right things for the right reasons, acting with INTEGRITY.
To see the clients’ businesses from their perspective.
To provide an integrated solution.
Satisfying our stakeholders’ needs and solving their problems, applying
BUSINESS ORIENTATION.
Maximising your true potential and being in pursuit of the company’s pur-
pose, demonstrating SELF-MOTIVATION.
Finding creative and resourceful solutions to business challenges and
customer needs, exhibiting INNOVATION.
Building a strong allegiance with the company, whilst acting in the best
interest of the company and our stakeholders, showcasing LOYALTY.
Accepting responsibility by providing complete, truthful, accurate and
timely information to all stakeholders, illustrating ACCOUNTABILITY.
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Statement of Commitment
Senwes is committed to creating value for all its
stakeholders by conducting sustainable business through
ethical dealings, protecting the environment and
contributing to the socio-economic development of its
employees and the societies in which it conducts business.
SENWES INTEGRATED REPORT 2019
Strong alliances with strategic partners
By forming strong alliances with strategic business partners, Senwes
expands its geographic presence, product ranges and service offe
rings and unlocks new income streams. Integrated and innovative solutions
Senwes is committed to the interests of clients and focuses on
providing integrated and innovative sustainable solutions whilst
strengthening long-term relationships.
Empowered and committed workforce
Senwes’ employees are humble in success and remain determined
in the face of adversity, constantly striving towards excellence, fo-
cused on the company’s vision and committed to the company’s
corporate values. Strategic agility under pressure
Senwes’ management has the ability to adapt rapidly to unfore-
seen circumstances, changing them into opportunities, whilst still
implementing sufficient risk-mitigating actions.
Sustainable value for shareholders
Senwes creates value for shareholders by delivering return on equity,
despite challenging climatic conditions, including severe droughts
and a constantly changing industry.
Sincere involvement in communities
The company is committed to making a sustainable difference to
the welfare of the communities in the company’s area of operation.
SENWES INTEGRATED REPORT 2019
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