INTRODUCTION OVERVIEW THE BUSINESS STRATEGIC & OPERATING CONTEXT GROUP
Strategy
STRATEGIC PHILOSOPHY
Senwes believes in an inch-widemile-deep approach to strategy , rather than the other way around . The group does not believe in extensive diversification down the value chain , but rather to diversify through commodity , geography , client base and brands . For Senwes , strategy is more about what to say “ NO ” to , than what to say “ YES ” to . You are strategically lost if you do not know the difference between “ temptation ” and “ opportunity ”.
STRATEGIC EVOLUTION
Senwes ’ strategic evolution not only highlights how the different aspects of the business can be seen at the current point in time , but also indicates how each of these aspects are anticipated to transform in future .
WHERE ARE WE ? WHERE ARE WE GOING ?
Integrated financial product offering within the agri-market and a local agri-focused insurance solution .
Agricultural retail business and input supplier .
Fully integrated financial services group with an expanded product range that reaches a national footprint and provides tailored client and business-to-business solutions , driven by an integrated approach .
Integrated input solutions and rural services linked to agri-advice .
STRATEGIC GOAL , FOCUS AND OBJECTIVE
It is Senwes ’ strategic goal to be an integrated agri-business and a significant role-player in the food value chain . The group ’ s strategy is therefore focused on growth and diversification through consolidation and integration within the agricultural and food value chain . The group ’ s strategy aims to create sustainable value for all stakeholders and for Senwes to become a preferred investment partner , employer , supplier and distribution channel , as well as a good corporate citizen .
Equipment solutions for our customer base .
Integrated storage solutions deployed to producers / customers .
Integrated grain market intelligence business supporting the core business by high probability trading , client support , selling grain on an ex-silo basis and decisionmaking regarding stock .
Equipment solutions , showcasing more diversified products , supplied to a national and international market .
Storage solutions integrated with logistics and finance to deliver an end-to-end service .
Integrated grain market intelligence business providing risk and financial management support to clients .
STRATEGIC FOCUS AREAS
Senwes ’ strategy is based on six strategic focus areas ( strategic pillars ), namely :
Diversification , horizontal integration and consolidation
Increased investment in efficiencies in the value chain
Internal integration of the customer
Reorganisation of business models
Unlocking value synergies
Externalisation
48 Reimagine Agriculture