Senwes Integrated Report 2022 | Page 82

INTRODUCTION OVERVIEW THE BUSINESS STRATEGIC & OPERATING CONTEXT
Graph SENWES 11 : VS Senwes THE INDUSTRY vs the Industry IN TERMS in terms OF DIVIDEND of Dividend YIELD Yield
2012 : Senwes - 5,9 % Industry - 3,2 %
2022 : Senwes - 10,8 % Industry - 4,8 %
12,0 %
10,0 %
8,0 %
6,0 %
4,0 %
2,0 %
0,0 %
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
Senwes dividend yield %
5,9 %
6,8 %
4,6 %
4 , 7 %
3,9 %
4,3 %
5,2 %
5,5 %
5,5 %
8,2 %
10,8 %
Industry dividend yield %*
3,2 %
2,6 %
3,5 %
3,4 %
2,9 %
3,3 %
3,0 %
3,4 %
2,5 %
4,8 %
4,8 %
* Note that industry figures for 2022 are estimated , since not all industry players have released 2022 financial results yet .
5 . SENWES ’ DIFFERENTIATORS
The group provides innovative and integrated solutions to its customers to enable them to maintain and grow their businesses .
• Strategy is understanding your purpose in such a way as to say no to temptations and yes to opportunities .
• We believe in an inch-wide-mile-deep strategy and not the other way around .
• We do not compete with our clients ' business models .
• We believe that integration and efficiencies outweigh size .
• We do not react to other roleplayers ' strategies ; we analyse , research and think about our industry and form our own opinions .
• While we fundamentally believe in partnerships , our experience showed us that cultural and philosophical alignment is usually underestimated .
Our strategy is driven by :
• Diversification , integration and consolidation – not along the value chain , but by products and services , geography , commodities and client base .
• Integration of the customer – better relationships , retention of new customers and increased share of customer spending across the group .
• Reorganisation of business models and harvesting synergies .
• Increased investment in our core competencies and efficiencies in the value chain – how to further harvest opportunities .
• Externalisation to de-risk our strategy , enhance our strengths , build our relationships with current partners and diversify our shareholders ’ income streams .
We differentiate ourselves in the following ways :
• Platform of choice for the industry .
• Analytical , research and business orientation .
• Critical mass and the ability and capacity of our corporate divisions to support business units .
• Culture of ownership , dedication and integration of our business units .
• Our funding structure aims to allocate capital better , increase our capacity and appetite and be price competitive .
• Digitising of our platform and increasing our client connectivity , create a better link to our suppliers and assist us to redesign our business models .

42 Reimagine Agriculture