healthcare and life sciences vertical is expected to grow at the highest CAGR during the forecast period . During the COVID-19 pandemic , healthcare researchers and hospitals are dealing with enormous data , which has created a massive need for efficient sensitive data discovery and management . Sensitive data discovery enables healthcare companies to locative sensitive data such as Protected Health Information ( PHI ) that were traditionally impossible to handle .
North America to hold the largest market size during the forecast period
North America is the largest revenue contributor to the global sensitive data discovery market . The region is witnessing significant developments in the sensitive data discovery market . Many sensitive data discovery solution providers are adopting various growth strategies to strengthen their positions in the market . The US government has provided support by promoting an ideal environment for research and innovation , leading to advancements in various fields of science and technology . The growth of the region can also be attributed to the growing focus of companies to analyze sensitive or regulated information which support real-time analytics . APAC has witnessed the advanced and dynamic adoption of new technologies and is expected to record the highest CAGR during the forecast period . The growing awareness for data security and privacy among organizations in key countries , such as China , India , and Japan , is expected to fuel the adoption of sensitive data discovery solutions and services . The commercialization of the Artificial Intelligence ( AI ) and Machine Learning ( ML ) technology , giving rise to increased data generation , and the need for further advancements to leverage its benefits to the maximum are expected to drive the adoption of sensitive data discovery solutions in the region .
Major vendors in the global sensitive data discovery market include IBM ( US ), Microsoft ( US ), Oracle ( US ), AWS ( US ), Proofpoint ( US ), Google ( US ), SolarWinds ( US ), Micro Focus ( UK ), PKWARE ( US ), Thales ( France ), Spirion ( US ), Egnyte ( US ), Netwrix ( US ), Varonis ( US ), Digital Guardian ( US ), Solix ( US ), Immuta ( US ), MENTIS ( US ), Ground Labs ( US ), Hitachi ( Japan ), Nightfall ( US ), Securiti ( US ), DataGrail ( US ), Dathena ( Singapore ), BigID ( US ), DataSunrise ( US ), and 1touch . io ( US ).
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