Selling Your Home with Jesse Butler | Page 19

comparativemarket
comparativemarket

ANALYSIS

E

very listing begins with a
Comparative Market Analysis( CMA). A CMA isan accuratewayto determine the value ofyourproperty throughtheuseofsimilaractive, sold, and expired properties. We find the best comparables and make the necessary adjustmentsto determine an accurate marketvaluebyconsideringthingslike curentcompetition, markettrends, and how aggressiveyouwanttobewithyour listprice. Theresultisafulreportwhich we go over in person. Typicaly we suggestarangethatyourpropertyshould belistedwithinanddiscusstheprosand consoflistingofthatparticularprice. This waywecanmakesureeveryoneisonthe samepagegoingintothelisting. ACMAis acomplimentaryserviceweoferaspart ofthe initialprocess ofevery listing. Becauseweknow aoverpricedlistingsis asbadasanunderpricedone.
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