Selling Your Home with Jesse Butler | Page 19

comparativemarket
comparativemarket

ANALYSIS

E

very listing begins with a
Comparative Market Analysis ( CMA ). A CMA isan accuratewayto determine the value ofyourproperty throughtheuseofsimilaractive , sold , and expired properties . We find the best comparables and make the necessary adjustmentsto determine an accurate marketvaluebyconsideringthingslike curentcompetition , markettrends , and how aggressiveyouwanttobewithyour listprice . Theresultisafulreportwhich we go over in person . Typicaly we suggestarangethatyourpropertyshould belistedwithinanddiscusstheprosand consoflistingofthatparticularprice . This waywecanmakesureeveryoneisonthe samepagegoingintothelisting . ACMAis acomplimentaryserviceweoferaspart ofthe initialprocess ofevery listing . Becauseweknow aoverpricedlistingsis asbadasanunderpricedone .
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