Self-Study Workbooks - Prepare a Presentation | Page 6

Prepare a Presentation Content: Who is the Presentation For? Regardless of whether the presentation’s main aim is to inform or persuade, you must remember that the presentation is being made FOR THE AUDIENCE’S BENEFIT…   THEY need to know something THEY need to make a decision It is not about you, the presenter, showcasing your skills and winning a popularity contest. O