Self-Study Workbooks - Prepare a Presentation | Page 25
Prepare a Presentation
Tailoring Content
1. The service mechanics
Your focus would be on…
2. The sales people
Your focus would be on…
3. The general public
The technical differences between this model and
previous ones
The features and benefits that are likely to appeal to
customers
Special editions
Special offers and finance deals
Your focus would be on…
Power Hour – Prepare a Presentation
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Mechanical differences between the new model and old
ones
Service schedules
Any new parts
How the model compares to competitors
New features and their benefits
Value for money
Ecological benefits
Self Study Workbook
Page 25
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