Select Living Magazine Issue II | Page 27

- INDUSTRY NEWS - Is it a smart move to invest in rental real estate? OTHERS TO LAG BEHIND THE NATIONAL TREND? Let’s take a look at some trends and then decide. The answer’s simple. Here’s what we do know: In order to have the perfect storm you have to have both. You can’t have one without the other and still have a hot rental market. RENTS HAVE INCREASED NATIONWIDE FOR THE LAST 5 YEARS STR AIGHT. What does that mean? Well, for starters, the national historical norm has been 3% growth per year. However, current rental rates have been steadily appreciating at 4.5%. Some areas are doing better than that. Here in Northern California and Nevada, we’re seeing a steady 5-7% appreciation. That doesn’t include areas like San Francisco, the second most expensive rental market in the nation, which has a rental appreciation of 18.9%. However, some San Francisco districts are up as much as 35%! Just because areas are showing rental appreciation, and it doesn’t look like they’re going to slow down, doesn’t mean that you should head out to buy your first rental. There are a few things to understand before making such a decision. WHAT CAUSES SOME RENTAL MARKETS TO TAKE OFF AND Jobs and affordable housing. Let’s look at each one separately. Where there are jobs, there is growth and income. There are people flocking to the area. This creates demand. HOW DOES AFFORDABILITY PLAY A PART IN THIS? If housing is affordable, then demand for rentals will be down. There’ll be a higher vacancy rate. However, if the converse is true and housing is unaffordable, especially in urban areas where they’re not building as much, then the rental market will see increases in proportion to the jobs created in the area. This is precisely why rental markets in metro centers like San Francisco and San Jose have double-digit appreciation. HOW DO YOU PROFIT FROM THIS? All you have to do is look at where jobs are currently being created and SELECT LIVING - 27 - 2016 EDITION - ISSUE 1