SEKY December 2021 - Page 19

Diamond Design Jewelry

By Janie Slaven Commonwealth Journal
Everyone has that memorable Christmas gift they prize for years and years .
For many , that special holiday memory is created with the gift of jewelry .
Mark Pilcher , owner of Diamond Design Jewelers in Somerset , and store manager Michele Pierce talked about current trends for the season .
“ We ’ ve noticed the trend going a little more toward yellow gold ,” Pierce said , “ for especially the younger crowd that has never really worn it .”
Pierce noted that light , layered looks are in . A small necklace on top with another below or even tripled has been popular recently as have station necklaces .
“ In rings , they ’ re doing a lot of stackables , mixing colors ,” Pierce added . “ We ’ re seeing some asymmetrical designs that aren ’ t necessarily balanced but still have that light , airy feel .”
Pilcher noted that paperclip links are also popular in necklaces and bracelets .
When it comes to engagement rings , Pilcher noted that few couples come in together to pick out a ring as most prefer to surprise their would-be intended by popping the question . However , women usually have a few pictures of what they want from Instagram or Etsy and if the man doesn ’ t have access to that , he can often recruit one of her friends to help . Round solitaires still rule the day . “ Round is classic ,” Pilcher said . “ Round fires the most , has the most brilliance and holds the best value .”
For men , steel bands have gained steadily on precious metals . The shop carries a line of watches from Sun Coast that have proven popular with men of all ages . Pierce said the watches dress both up and down really well , are lightweight , and
When going for a custom piece , the earlier the store gets the order the better . Pierce encouraged customers to bring in a picture or drawing of what they want and Pilcher adding that custom pieces are always to customer specifications .
“ October is really not too early ,” Pierce said of designing a Christmas gift . “ Sometimes it ’ ll take that amount of time to gather all the pieces — whether it ’ s diamonds or certain gemstones and then having the custom mounting made .
Diamond Design owner Mark Pilcher l Photos by Janie Slaven
December 2021 SEKY - Life in Southeast Kentucky • 19