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Sustainability is nothing new in any industry .
stellar references from the field , ranging from eco-efficient hull design to building LNG-powered cruise ships . A key part in the making of these success stories is transparency and certain kind of openness ; for instance , best practices are able to spread across the supplier network better than in most countries .
EYE ON BUSINESS OPPORTUNITY
Project Manager , researcher Kaapo M . Seppälä from the University of Turku points out that in addition to boosting opera- tive processes and work methods there is also the commercial angle : both cruise lines and cruise goers respond to green sales pitches if they assess them to be genuine .
” SusCon defines the playing field with regards to timing issues : what is the best phase in the project to engage in a commercial conversation ? In a ship project , the details of construction are decided pretty early on , so it may be difficult to implement changes when you ’ re already in the building phase ,” Seppälä says .
Funded by national business booster Business Finland , SusCon is part of Business Finland ’ s Sustainable Manufacturing Finland program .
EU STRATEGY REDISCOVERS SHIPYARDS
Sustainable maritime is in the minds of the EU , too , as evidenced by European Commission ’ s Smart and Sustainable Mobility Strategy . Published in December 2020 , the strategy covers all modes of transport , including waterborne trans-
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