SEAT Global Magazine - Exclusive Interviews of Global Sport Executive Issue 03 March 2017 | Page 58

Case Study Re-Visit

Gearing Up for the big game

As the home of the Arizona Cardinals and the Fiesta Bowl,

The University of Phoenix Stadium has been no stranger to major sporting events. But, when it was announced that they would be hosting the Big Game in 2015, they knew they had to get ready.

With fans increasingly wanting to Tweet, text, and send photos and videos from the game, wireless data demand was expected to reach unprecedented levels.

The stadium is part of the Glendale Sports & Entertainment District that includes five venues—each requiring its own separate, state-of-the-art wireless network with the ability to pass off to one another seamlessly.

This solution enables wireless carriers to meet demand during the game, and will serve the venue well into the future as they continue to host major events, concerts, and conferences.

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