CULTURE / DOCUMENTARIES: literature, enter-tainment, the arts and educational programmes and original documentaries( history, nature, discoveries, travels, etc.)
FICTION / GENERAL ENTERTA- INMENT: channels that feature televised fiction and other entertainment genres, such as variety shows, quiz shows, comedies, reality shows, etc.
LIFESTYLE: tourism, cooking, fashion, socio-cultural trends.
MUSIC: all music categories and genres.
NEWS:‘ all-news’ channels( national, regional or international news).
SPORTS: general sport or specialist sport channels.
An Award also assigned to the Best Program among all the channels entered: the Best Program is considered a source of particular pride of each channel. This year, registrations for the competition will open early May and stay open until mid-July.
A shortlist of nominees per category is drawn up by an indepen-dent jury of media, who evaluate all entries and select a winner and two runners-up per category. They look at each channel’ s programming strategy, how it engages with its audiences, including through social media, how it creates brand awareness and develops new programming and marketing concepts.
The event was created in 1998 by Eutelsat( www. eutelsat. com / en / home. html) to shine a spotlight on quality thematic television production and new concepts that capture audience attention, enrich the viewing experience and highlight the formats and programming that best represent the satellite broadcasting landscape across Europe, Africa, the Middle East, Asia and the Americas. Established in 1977, Eutelsat Communications is one of the world’ s leading and most experienced operators of communications satellites. Today this company provides capacity on 40 satellites to clients that include broadcasters and broadcasting associations, pay-tv operators, video, data and Internet service providers, enterprises and government agencies. Over one billion viewers across Europe, the Middle East and Africa, watch channels broadcast by a Eutelsat satellites. A total of 6,000 TV channels are broadcast of which over 800 in High Definition as well as 1,100 radio stations.
Eutelsat’ s satellites are also the key gateway into Europe and Africa for leading Asian and American broadcasters, and the main hub for distributing and exchanging programmes among broadcasters. The company has a worldwide network of offices in Brazil, China, Dubai, Germany, Italy, Madeira, Malta, Mexico, Poland, Russia, Singapore, South Africa, Spain, Turkey, the UK and the USA.
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‘ The jury of the Eutelsat TV Awards is tasked with assessing talent, innovation and creativity across multiple genres of channels and regions of the world. It is a responsibility we face with passion, each year measuring the progress of this exciting industry’- Duilio Giammaria, Jury Chairman
After the jury meeting, approximately three weeks before the prize-giving ceremony voting begins for the People’ s Choice Award where viewers are invited to vote for their preferred channel. The winning channel is the one that obtains the highest number of votes from the viewing public.
Trying to throw more light to this important nomination we have asked some questions to Vanessa O’ Connor, Eutelsat Director of Corporate Communications.
Mrs. O`Connor can clarify for us for whom exactly is held TV Awards?
The Eutelsat TV Awards is an annual event that distinguishes excellence and innovation in the world of thematic television. The event was set up to reflect the volume and diversity of channels enabled by the emergence of digital technologies. Thematic channels are a major component of today’ s broadcasting landscape and they deserve an event that shines a spotlight on their creativity. After a longstanding relationship with the cities of Venice and Rome, the Eutelsat TV Awards is moving to Milan in 2016. We expect this year’ s ceremony to assemble over 350 broadcast executives from around the world. The event will be on 25 November in the iconic Palazzo del Ghiaccio, one of Milan’ s most interesting architectural jewels, designed and built in the 1920s.
And what is the main purpose of the organization of this event?
The objective of the annual Eutelsat TV Awards is to highlight the formats and programming that best represent the current satellite broadcasting landscape across Europe, Africa, the Middle East, Asia and the Americas. The event reveals where the talent is, what’ s new in the market, who is nurturing creativity, leveraging technology and growing audience share. Over the years, the Awards have recognized excellence in markets of all sizes, from powerhouse markets in the UK to emerging markets in Afghanistan.
Vanessa O’ Connor Eutelsat Director of Corporate Communications
Issue 6 JUNE 2016 ▪ 11