OFF-CAMERA | HOW TV SERIES DICTATE FASHION
HOW TV SERIES DICTATE FASHION | OFF-CAMERA
HOW TV SERIES DICTATE FASHION
When any new idea of a film or a series starts to bud, every producer is
already trying to determine the key to its inevitable success. Everybody bets
on one’s own specific feature that will take the audience by storm. Some
people are open to experiments and others prefer to rely on experience.
Now we’d like to draw your attention to a tendency that is becoming more
and more popular year by year. Due to this tendency, movies win Oscars and
famous fashion designersget inspiration for new collections.
It gave birth to a completely new caste of modern style experts. Nowadays
housekeepers are the best critics and stylists.
“Breakfast at Tiffany’s”
“Boardwalk Empire”
In reality, in order to look more intelligent, approximately 60% of people
tend to lie about reading classic novels! Special research team worked with
2,000 members of the British public to show the tactics people use to
seem smarter.
The most popular trick is to pretend you are a fan of classic novels. For
this purpose, 42% of people use film and TV adaptations, or summaries
from the Internet to feign knowledge of the novels. Remarkably, 50% of
adults admit they do nothing but simply display books on their shelves
without even trying to read them.
The most honest members of the surveyed group, 3% even admit they
hide yellow press and tabloids they are reading inside classic books, which
perhaps should make them look more intelligent!
As you may have already guessed, we’re talking about fashion. Yes,
about the fashion that contemporary movies and series are dictating.
Sometimes images turn out to be the factor of success every creator is
dreaming about. The costumes come into particular prominence and
eclipse everything, from the idea to actors’performance. In these days, it is
especially important, because there is so much information around that our
brains overload. A picture is the one and only thing
that still can attract people and get their attention.
The history of high fashion in movies dates back
to the fiftieths. Everything started when legendary
Givenchy won his Oscar for Best Costume Designin
Sabrina. Don’t forget the ingenious Breakfast at
Tiffany’s – that’s where the vogue of little black
dresses began. Thanks to those movies, unsurpassed
Audrey Hepburn became a fashion icon.
There were so many experiments since that time
(from bandages on naked bodies to extravagant and
elegant costumes of the ladies of London). But in
this article we’d like to pay tribute to the most bright,
bold, stylish, and memorable images that, without a twinge of conscience,
can say that they are making history.
All the male members of the top-management chose Lucky Luciano
from famous series Boardwalk Empire as their style icon. Men
42 | SEASON SCREEN TV REVIEW | ISSUE 5 FEBRUARY 2016
“The Grand Budapest Hotel”
“Gossip Girl”
attempted not only to imitate the business acumen of this character, but
also to try on his fashion. Even nowadays not every man looks so stylish.
Of course, nobody is wearing boutonnieres, but chequered suits are still
in fashion.
What about women? Of course, it would be a mistake not to mention
the iconic Sex and the City.
Costume designer Patricia Field created bright, unusual, and memorable
costumes for the main character Carrie Bradshaw (Sarah Jessica Parker).
All Carrie’s besties looks were also created by Patricia.
Sex and the City had enormous influence on the world fashion. The
show has created so many trends over the years. Among them are stilettos,
great coats, flower pins, initial necklaces. And it is not the whole list!
If you look at the latest Oscar winners, at first you’ll think that their
fashion varies greatly from the oldest one. But if you pay more attention,
you’ll see that it is still the good old classics.
Yes, one would hardly wear the purple livery of the Concierge in
The Grand Budapest Hotel, but classical costumes in the same tone
are there in many men’s collections in 2016.
A couple of years ago TV series Gossip Girl became the Bible of
style for all schoolgirls and students.
Banal story line wasoutshined bystylish and bright looks. All the girls
dreamt about being like Blair or Serena. Each girl tried to pile up money
to buy such beautiful dress or at least make it herself. Lead fashion houses
(such as Valentino), in their turn, at once presented different variations
based on school uniforms like in Gossip Girlin their collections. The
actors of the series were the people who promoted them.
While watching Game of Thrones or The Hunger Games you
immediately imagine all these dresses on a red carpet. This is true, because
Hollywood A-list stars and their designers use these films as a plentiful
source of inspiration. Ordinary girls are waiting for a chance to wear
similar dresses and to wow others completely. These ways of fashion are
still popular. It won’t be a surprise if The Hunger Games wins the Oscar
this time.
If you’re creating a look, you should pay attention to shoes. Those
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