Seashell Lifestyle Magazine Vol.4 | Page 38

FINE THINGS GENTLEMEN MUST HAVE SCENTS CLIVE CHRISTIAN NO.1 GUINNESS WORLD RECORDS “MOST EXPENSIVE PERFUME” The launch of the Clive Christian Perfume House in 1999 heralded the return of luxury perfume to the world stage. As custodian of a British perfumery first established in 1872 and uniquely granted the image of Queen Victoria’s crown, Clive Christian revived the original values of the perfumery, creating only pure perfumes with complex formulae that use the most rare and precious ingredients in their most concentrated forms. This vision of luxury perfume culminated in the release of the Original Collection headlined by No1, recognised by Guinness World Records as The World’s Most Expensive Perfume. The perfume connoisseur’s choice is always for the highest concentration possible, and for Clive Christian Perfume aficionados, the definitive article is the Pure Perfume in its iconic hand-cut crystal bottle with imperial crown stopper. Its position at the pinnacle of the luxury perfume world has ensured commissions to create unique presentations for Her Majesty The Queen’s Jubilee and the Royal Wedding of Prince William and Catherine EIGHT & BOB “WORN OF THE WORLD’S MOST ELEGANT MEN” Albert Fouquet, the son of a Parisian aristocrat, was part of elite French society of the early twentieth century and a perfume connoisseur. In a room in the upper floor of the family chateau, Fouquet created and perfected various essences for his own personal use aided by Philippe, the family butler. One night during his summer vacation in 1937 on the French Riviera (Cote d’Azur), Albert got on very well with a young American student who was touring France in a convertible: John F. Kennedy. Within minutes of being introduced, the vain JFK was captivated by the essence that Albert wore. Kennedy’s charm and congeniality persuaded Albert to leave him a sample of his cologne with a note at the hotel the following morning: “In this jar, you will find the dash of French glamour that your American personality lacks.” On returning from his vaca- 38 tion, Albert received a letter from John in the U.S. thanking him for the kind gesture and informing him of the success his perfume was enjoying among his friends. He requested that Albert send him eight samples, “and if your production allows, another one for Bob”. Albert sent the perfume in beautiful glass jars and labeled them with John’s amusing request: “EIGHT&BOB”. Request from hollywood directors, producers and actors flowed in, and after Albert’s death in a car accident and world war II where his butler Phillippe who had been filling orders was forced to leave the job, the brand descended into obscurity. Thanks to Phillippe’s family, decades later the formula has been recovered and today the world’s most elegant men can once again enjoy this exclusive cologne. PRICE TAG: US$195 Middleton. Clive Christian Perfumes are chosen by legends of the music world Sir Elton John and Beyoncé, legends of the sports world Michael Jordan and Serena Williams and Hollywood ‘Royalty’ when Katie Holmes chose No1 Perfume as the wedding perfume for her marriage to Tom Cruise. NOTES No1 for Women - Serene and sophisticated with ylang-ylang at its heart, the fragrance reveals a gentle Tahitian vanilla; an ingredient which takes six months to crystallise and gain the desired delicate spice. No1 for Men - Understated yet powerfully distinctive, this refined perfume is rich with ancient Indian sandalwood. This original fragrance represents an accomplished and uncompromising character. PRICE TAG: A single ounce, or 30 ml, costs US$2,350. Clive Christian No. 1 – Imperial Majesty will set you back approximately US$215,000.