THE DARK KNIGHT RISES
II
Jodie ’ s primary tasks have been based on some of the research for the timeline of the social media campaign and a few of the hashtags , including the themes that emerged in relation to the Aurora , Colorado shooting that marred the opening weekend of the film . Her extensive background knowledge of the films and their fan communities has been beneficial to group discussions . Jodie also wrote the research problem and edited the literature review .
Nikita ’ s social media exposure has been key to group discussion and development of the case study . She also edited the literature review , revised the introduction , and wrote the first draft of the methodology , the limitations , the company description , and the abstract . Nikita contributed to the discourse analysis by researching all of the tweets for one of the hashtags .
Acknowledgements
To Dr . Sévigny , our professor and guide , for helping us along the way . To Derek Last , our teaching assistant , for providing us with helpful feedback .