VERDENS GANG
METHODS
EDITORIAL GOALS AND
PRIORITIES 2014
We continue to pursue our goals of being
the preferred site for news, sport, entertainment, andpopula debate, and to lead
the way in the digital revolution that besets our profession. 2014 was the year in
which VG’s editorial department became
fully digital. We fulfilled our social mission
by reporting several revealing and
agenda-setting stories. Moreover, we
almost reached our goal of becoming
Norway’s most cited media house, second
only to NRK, (Norwegian Broadcasting
Corporation).
We invested considerable resources
on establishing a linear TV channel. More
than 60 employees work to provide continual TV transmissions from early morning
to midnight.
HOW WE WORK
VGs staff produced approximately 75 per
cent of the content published on VG Nett
in 2014. The editorial content on other
platforms has not been systematically
measured, but we estimate staff production to be 85–90 per cent. The rest is provided by NTB, (Norwegian News Agency),
other news/photo agencies, freelancers,
and readers . The media house received
140,000 tips and leads from readers.
We published 7,300 readers’ letters, text
messages and debate articles in the print
newspaper, and close to three million
online.
VERDENS GANG
We are proud of the fact that we produce more journalism with fewer staff,
and that we manage to maintain quality and balance our resources between
continuous news reporting and more
demanding investigative projects. This is
possible thanks to skilled and committed
journalists, tight control with short lines
of command and tough prioritizing by
supervisors. Our journalists are trained in
searching for information in both digital
and analogue sources, and when we first
look at an issue, we gather information
systematically with a view to making use
of it on all our publishing platforms.
Source criticism and ethical considerations hold a central place in the way we
plan, practice, and publish our journalism.
Our general principle is that each case
must have multiple sources so that both
facts and claims can be verified, qualityassured and balanced. When only one
source is available, we take extra precautions and set other restrictions. Criticism
and other types of attacks on individuals,
companies or institutions trigger the right
of reply. We continually work on finding
open sources, and exercise extra cau