Scaling Up Magazine Scaling Up Magazine April 2018 | Page 2

WHERE
LEADING
SCALE UPS
GET THE
BEST IDEAS
KEYNOTE SPEAKER
TOM PETERS
COAUTHOR OF IN SEARCH OF EXCELLENCE
Tom Peters is coauthor of In Search of Excellence—the book that changed the way the
world does business, and often tagged as the best business book ever. Seventeen books
and 35 years later, he’s still at the forefront of the “management guru industry” he single-
handedly invented. What’s new? A lot. As CNN said, “While most business gurus milk the
same mantra for all its worth, the one-man brand called Tom Peters is still reinventing
himself.” His most recent effort, forthcoming in April 2018, is The Excellence Dividend:
Meeting the Tech Tide with Work that Wows and Jobs that Last. Tom’s bedrock belief:
“Execution is strategy—it’s all about the people and the doing, not the talking and the
theory.” In November 2017, Tom received the Thinkers50 Lifetime Achievement Award.
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