Sask Print Vehicle Graphics and Wraps - Beginners Guide | Page 5

Top Pros and Cons of Vehicle Wraps • It offers excellent visibility o One of the best benefits of vehicle wrapping is that it serves as an amazing visibility medium. Some studies have found that a vehicle graphic wrap is capable of generating 30000 to 70000 views every single day. If you look carefully, it would translate to 400000 impressions every single year. Of course, you need to consider the distance your vehicle covers each day. Where you park your vehicle will have an impact as well, which in turn will affect the efficacy of vehicle graphics and wraps. Nevertheless, vehicle graphics and wraps are highly visible, which is the reason why they are amongst the most valuable mobile advertising options and are great for companies that have their vehicles on the road more frequently like delivery trucks, buses, or delivery vans. • It offers exclusive space for advertising o When going for vehicle wraps and graphics you will have the luxury to keep your advertising space to yourself only. You do not have to share it with other advertisers, which in turn is going to make your message more memorable and effective. By using this option, you save yourself from vying for prime advertising position to get good results.