SALAMANDER 2024_March | Page 10

FOUNDER ’ S LETTER

Welcome to the latest issue of

SALAMANDER .

Since our last magazine published , our company has been incredibly busy , including completing our rebranding as Salamander Collection and picking up numerous recognitions along the way .
We represent more than hotels and resorts ; for the past decade , our unique culture of inclusion , kindness and warmth has created a genuine sense of belonging , which is why Salamander Collection is an even more fitting name for our company . My own personal values of honesty , authenticity , respect and passion have always provided our guiding direction , and these were highlighted in my memoir , “ Walk Through Fire ,” which chronicles my unusual journey into the hospitality industry – which I fell in love with from the very first moment . I have appreciated every media appearance and book talk , where I was able to explain all the reasons hospitality helps connect beauty , culture and comfort .
Most recently , we were extraordinarily delighted and humbled that Salamander Middleburg received separate Five-Star awards from Forbes Travel Guide for accommodations , spa and dining – making the property one of only five in the U . S . and 13 worldwide with these designations . Additionally , Hotel Bennett in Charleston , S . C ., and Half Moon in Jamaica retained their Four-Star awards , making them among the most decorated properties in their regions , while we have undertaken significant enhancement projects at Aspen Meadows Resort , Innisbrook Resort in Tampa Bay , Fla ., and Salamander Washington DC . Finally , the first homeowners have now moved in at Residences at Salamander , our first branded luxury real estate development .
None of the accolades we have achieved would be possible without our dedicated service professionals , who have developed the sense of belonging we have created in each of our destinations . Whether you are in Aspen ; Montego Bay ; Washington , D . C .; Tampa Bay ; Charleston or Middleburg , when you feel accepted and surrounded by comfortable luxury , you know you ’ ve arrived at Salamander Collection .
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I hope you enjoy the stories contained within these pages , and that the insight helps you further enjoy a visit to one of our locations .
Welcome home ,
Sheila Johnson Founder and CEO Salamander Collection