SAGAFORM_BRANDBOOK_2022 | Page 2

Value Proposition

Goal Purpose

At Sagaform you find gifts , kitchen accessories and interior design details in timeless Swedish design . Affordable products with a clear function and in a sustainable quality , created to be used and appreciated by generations . Products which are easy to like and easy to give away as gifts .
Sagaform should find a home everywhere and be the obvious Scandinavian choice of affordable interior design on the international market .
Sagaform should create design classics which spread joy and consideration . Products which make us get together and which are perfect gifts for all occasions .
Brand Book 2