REGULARS: PERSONALITY PROFILE
responsible for driving this initiative. What I hope to achieve is to motivate more women to consider roofing as a career. Firstly, we need more women to compete in this space. In modern society, where women are developing rapidly and taking the lead in many male dominated work fields, roofing cannot be an exception. Currently, women are showing efficiency in every field of life. We have proved that we can perform both easy and difficult tasks like their male counterparts.
“ Secondly, we need to bridge the skills shortage gap. Currently the industry comprises of older roofers who are mostly at retirement age. We need to make it easily accessible and more interesting to the younger generation. Lastly, we must place more emphasis on educating the consumers on new ways of doing things. For example, does the roof system they are investing in lead to environmental, social and economic benefits?”
Endless possibilities
Business development is the heart of a healthy company and it is extremely rewarding to see a business grow on the back of one’ s own decisions and actions, says Makitla.“ The role exposes me to the whole new world of construction. I learn a lot daily and I enjoy interacting and meeting with experts of the industry. I love to work with others. The advantage of working in a team is that two heads are better than one. I invest a lot of time in networking as it opens doors to accessing more ideas and discovering new markets,” she enthuses.
Currently completing an honours degree in financial management with Unisa, Makitla feels her growth path is limitless.“ Being part of developing a structure from the drawing to finish is the most fulfilling feeling. They say‘ Do what you love, and you will never work a day in your life’ – this is exactly how I feel. I enjoy what I am doing, and I look forward to each day.”
She says there’ s still more room for growth and achievement. Looking towards her future goals, Makitla says she’ s interested in venturing into the manufacturing of construction products. She believes there’ s a gap in the industry for women in roofing and brick manufacturing, also training and development in the same field.
“ That’ s the space I see myself going into the near future. It is not about how you start your journey in life, but if you have a vision, it does not matter how long it takes you to reach it, just do everything possible to achieve it!”
PEARL MAKITLA’ S BUSINESS PHILOSOPHY
• Stay motivated: If you are committed, dedicated and loyal towards your work, you will bring in the best results.
• Be unique, be you: I believe in making a difference in whatever endeavour I am involved in by adding value and uniqueness.
• Do your best: Contribute your best skills, experience and 100 % effort to achieve optimal productivity.
• Lead by example: Become the leader you want to follow!
12- 13 September 2018 | Sun Exhibits, GrandWest, Cape Town
Benefits
The MUST ATTEND event for construction professionals in the Western Cape region
• Increase your sales by building a network of local agents and distributors to sell your products across the Western Cape
• Meet face-to-face with key buyers from the Western Cape’ s built environment industry and get insights into new business opportunities
• Gain ultimate brand exposure to a buying audience of over 3,500 construction professionals
• Connect with small and medium contractor’ s and ensure they source your products for all their projects
Book a booth today, generate leads and grow your business
Marcel Du Toit MarcelDuToit @ dmgevents. com + 27 21 700 5500
www. cape-construction. co. za Organised by: