RPDI Annual Report (2020) | Page 43

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Headline figures and results :

* Website traffic has increased by 51 % in the last two years and the number of Facebook followers – by 52 %.

* Instagram was launched and raised the audience more than 167 times . women are 50 % of Ukraine ’ s success

* Being invited by UNDP , the team held two online discussions during the election and the post-election period .

* USAID / Engage added a campaign into a list of useful projects for girls .

Editor ’ s newsletter

* Lesya Hanzha , editor of the project started a new product : a monthly newsletter with the best and most important publications . Lesya Hanzha created and offered to a target audience 5 newsletters , where she personally writes to each subscriber . The first newsletter was

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opened by 93.5 % of more than one thousand recipients . Social media campaigns

* The team popularized project with the help of posts under the hashtags # vybory ( elections ) - information about women in the election . # KvotyZamistKvitiv ( Quotas Instead of Flowers ), # porady ( Advices ), # mozhlyvosti ( Opportunities ), # podiyi ( Events ) ( grants , trainings , etc ), # SvitoviLiderky ( World Female Leaders ), # mentorstvo ( Mentorship ) - mentorship advice , # NeTsinaPolityky /# NotTheCost - stories of female leaders about violence , # TseRobytVona ( She Makes This ) - success stories of female leaders , # Yabalotuyusya2020 ( I Stand for Election 2020 ) - coverage of women ’ s participation in the 2020 local elections , # upolitykuneodna ( In Politics not Alone ) - as a support of women ’ s political participation in the campaign « You Go Into Politics Not Alone ».

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