RODEO WIVES
TAKES ON THE WORLD IN LOUBOUTIN HEELS
By Brenda Matamoros-Beveridge
She grew up on the Texas / Louisiana border in a town called Orange . Her husband , PBR World Champ Cooper Davis , grew up about an hour away . They never met until a mutual friend introduced them in 2014 and they ’ ve been side by side ever since .
About 6 months into their relationship , Kaitlyn received a job offer for a marketing position in Houston which meant a big pay raise and moving away from Cooper .
“‘ You can ' t do that ! I want you to come on the road with me ,’” was Cooper ’ s response .
“ So that was a big decision for me . But ultimately we made it together and I ' m glad that I did because who knows if we would have made it if I ’ d accepted that job and we ’ d lived two hours away from each other .”
But with spunk and drive to spare , Kaitlyn wasn ’ t happy just sitting in the bleachers . So she put her marketing knowledge and experience to work .
That was the beginning of Kaitlyn ’ s company , Reign Lashes .
Photos provided by Davis Family
“ I love beauty , I love fashion , I love makeup , and so I decided to start designing some eyelashes for my company . I first designed a pair to wear for my wedding . And then I loved it so much , I thought , ‘ I ' m going to turn this into a livelihood .’ And I did . I started in September 2016 , and now we ' re in 150 stores in the United States ,” Kaitlyn said . “ I don ' t have any employees , it ' s just me and Cooper . I do everything on my own . I do all of the marketing , I do all of the designing , all the packaging . I really need to hire an employee , but it ' s hard to let go of any kind of control .”
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