rivista di stile Volume one | Page 54

Glossary

Plagiarism- Passing off someone else's work as your own.

Macromms- Marketing and PR

U.S.P- Unique selling point

Symbiotic relationship- Need eachother for support and improve.

H.R. Human Resources- Looking after staff e.g. Benefits

Retailing- Selling goods to customers to earn profits.

Multi channeling retailing- Being able to access the shop online

Click and collect- Collect item bought online from e.g. Post office, nearest branch.

Turnover- Money made from sales.

Gross value added- What does fashion retail add to the GDP.

Vendor- Someone who sells goods to customers/ potential customers.

Flexibility- Being able to work around, to different dates and times. Being able to adapt.

Duty- Responsibility or obligation

Componenets- A part that combines with other parts to form something bigger.

Strategy- A detailed plan for achieving success in business/anything.

Communication- The way a message is delivered.

Reliability- Being able to trust someone- being constant.

Ability- Whether someone is capable to perform a task.

PESTLE- Things that happen which are out of our control.

P- Political

E- Economical

S- Social

T- Technological

L- Legal

E- Environmental