CONTENTS
Letter From The Editor - 3
Introduction - 7
Customer Profile - 8-9
PEST Analysis - 10
SWOT Analysis - 11
KPI - 14
Marketing Mix - 15-17
CaraXRL Launch Party - 19
Cara Delevingne Q&A - 21
Inspirational Images - 22-29
Catwalk Edit - 30-31
Social Media Links - 32-33
Social Media Posts - 34-41
Marketing Advertisements - 42-43
Trend Analysis Research Moodboards - 44-61
Comparative Shop Reports - 62-81
Sourcing Strategy - 82-83
Distribution Strategy - 84-85
Range Plans - 86-95
Evaluation - 96-97