SWING TAGS
The swing tags have been designed to be simple yet different to River Islands usual swing tag. They are made of cardboard which makes them thicker than usual which will help them to stand out against the other clothing in stores. The design has a palm tree print at the bottom this has been put here because the collection is based on festival clothing and festival season is during the summer. It is also because the collection will be available for SS/17. The front is very similar to the back both quite simple.
simple. The back of the swing tag will have the bar code and then above that on the real swing tag it will have information such as the product number, size and price of the item however on the image above it does not show this and the reason for this is because I was just trying to show what the idea of the design would look like. The tag will have a piece of string to attach it to clothing and it will be attached with a safety pin.
River Island