Risk & Business Magazine Walsh Duffield Companies Fall 2016 | Page 5

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feature

ZERO TO TWO BILLION

WELCOME

SMALL BUSINESS MARKETING STRATEGIES

CONTENTS

As the year comes to a close, we are proud to share our second
edition of Walsh Duffield Companies, Inc. Risk & Business
Magazine with you. The goal of this publication is to bring
together a variety of articles to provide you with interesting
insight into challenges and opportunities you face as a business
5 LETTER FROM THE OWNER
owner. Your unique risk management needs will change over
6 WALSH DUFFIELD
time as your business grows and evolves, and our intention is to
About Us
be an educator and advisor to help you make strategic decisions
along the way.
9 MAP YOUR FUTURE STRATEGY
Lessons From David Karandish

10 LINKEDIN RECRUITER
How It Can Help Your Business
12 10 THINGS TO BE PARANOID ABOUT AS AN ENTREPRENEUR
14 WHAT ARE YOUR MOST IMPORTANT RELATIONSHIPS?
Who Do Your Rely On?
20 TROUBLE GENERATING REFERRALS?
Look To Your Inner Circle
22 CURE FOR YOUR HIRING HEADACHES
The Topgrading Snapshot
24 TURNING A COMPANY INTO A BRAND
6 Things Customers Cannot Live Without
25 RETIREMENT PLANNING
5 Things The DOL Wants You To Know

As an organization, we are focused on the needs of our clients
and the communities we serve. Our vision is to strive to become
the preeminent insurance advisor in Upstate New York. It
is a lofty, aspirational goal that all of us strive to get closer to
achieving every day.
Our hope is you will find content within this edition that gets
you thinking purposefully about your business. You face lots of
risks every day and we want to help you manage those risks in an
informed and innovative way. Please contact any member of our
team by visiting our website, walshins.com.
Thank you for reading our fall edition. I look forward to hearing
your feedback and suggestions, so