Risk & Business Magazine Sterling Insurance Summer 2018 - Page 27

ARE YOU COVERED? with your hotel, resort, or B&B to create a tailored policy that considers every risk unique to the world of hospitality needs to be reconsidered and possibly replaced. A claim of wrongful death or debilitating illness from a guest can destroy a business. The last thing a business owner in this industry wants is to find out—for any number of issues—they are not insured because of the exclusions contained in their Commercial General Liability or Commercial Umbrella policy in an effort to save on premiums. All too often, at the risk of losing a bit of business or making a client unhappy, companies will avoid mentioning some of these policy exclusions or pushing for additional coverage. That is a huge issue on both sides of the table. Bottom line: the coverage has to be there. Many carriers can sell you an insurance Grand Rapids Southfield Macomb Midland Muskegon Kalamazoo Holland Lansing policy at a good price, but unfortunately, a business may not know if the policy is any good until there is a loss. As an insurance professional, I see this all too often. Sometimes, I don’t see it until after being brought in to find coverage for a denied claim. When it comes to insurance for your business, the price has to come second. If the coverage is not there, the cost savings from a discounted insurance policy will not mean a thing if a business does not survive. Fortunately, the Sterling Insurance Group’s proven Risk Path Process takes an audit-like approach to insurance. We partner with our clients by taking a deep dive into their businesses to identify and then reduce and/or transfer their risks, thereby protecting their investment, reducing their costs, and increasing their bottom line. Learn more about our proprietary Risk Path Process and begin reducing your company’s risk by contacting me today. + Kevin R. Sweet graduated from the University of Florida earning a BSBA with honors, majoring in Insurance & Risk Management. He continued his education by achieving the Chartered Property & Casualty Underwriter and Associate in Risk Management designations, and became a Licensed Insurance Counselor within 5 years of graduation. He is currently pursuing the Risk Fellow designation. Kevin is an experience and skilled Property & Casualty insurance professional, (often described as an “Insurance Coverage Geek”), who effectively manages global risks for Commercial Real Estate, Manufacturing and Non-profit clientele. Reach Kevin at ksweet@sterlingagency.com or (248) 762-6806. DOING THE UNDOABLE IS IN OUR DNA. We have always believed our attorneys have the passion, talent and tenacity to do the undoable. And evidently, we’re not the only ones. Named one of the nation’s best law firms by U.S. News & World Report for seven years running, we think you might agree. For more about what we’ve done, do and could do for you, visit wnj.com. 27