Risk & Business Magazine Spectrum Insurance Magazine Fall 2018 | 页面 23

GENERATING BUSINESS “USING TARGETED AND TIMELY DIRECT MAIL CAMPAIGNS WITH OPTIMIZED FORMATTING AND CUSTOM BRANDING WILL SET YOU APART FROM THE COMPETITION AND DRIVE VISITORS TO YOUR FIRM.” BY: DAVE KERPEN, AUTHOR & CEO, LIKEABLE LOCAL Dave Kerpen is the CEO of Likeable Local. He is also the co-founder and chairman of Likeable Media and the New York Times best-selling author of Likeable Social Media and Likeable Business. Want to learn about how to grow your business using social media in two minutes? Visit DaveKerpen.com 23