Risk & Business Magazine Miller Insurance Fall 2016 | Page 5

16 feature ZERO TO TWO BILLION SMALL BUSINESS MARKETING STRATEGIES CONTENTS 5 LETTER FROM THE PRESIDENT 6 IN OUR COMMUNITY Miller Insurance 9 MAP YOUR FUTURE STRATEGY Lessons From David Karandish 10 LINKEDIN RECRUITER How It Can Help Your Business 12 10 THINGS TO BE PARANOID ABOUT AS AN ENTREPRENEUR WELCOME Welcome to the fall edition of Miller Insurance Risk & Business Magazine. It is harvest time in southwestern Ontario and an opportunity to celebrate the accomplishments of the year so far. You invest a lot of time, energy and resources into your business, and you want to protect those investments so that you can enjoy the fruits of your labour. As an organization, we are committed to working with our clients to assist them in finding the right combination of risk management through insurance coverage and education. That is part of the reason that we have published this magazine. If we can help you grow and prosper as a business, we are all better off. 14 WHAT ARE YOUR MOST IMPORTANT RELATIONSHIPS? I encourage you to contact any of our experienced professionals Who Do Your Rely On? for advice and consultation on all your insurance and risk 20 TROUBLE GENERATING REFERRALS? Look To Your Inner Circle management matters. We are also happy to provide a noobligation review and audit of your risk management program. 22 CURE FOR YOUR HIRING HEADACHES The Topgrading Snapshot Sincerely, 24 TURNING A COMPANY INTO A BRAND 6 Things Customers Cannot Live Without 26 BUSINESS INTERRUPTED? Now What? 27 THE MAGNIFICENT SEVEN: Seven Ways To Reduce The Cost Of Commercial Insurance Policies Todd Farrell President MILLERINSURANCE.CA 29 DO YOU USE YOUR VEHICLE FOR BUSINESS USE? Full Discloser 30 LEGAL CONSIDERATIONS WITH SOCIAL MEDIA What You Need To Know FALL 2016 | 5