Risk & Business Magazine Marcotte Magazine Summer 2018 | Page 5

FINANCIAL WELLNESS financial wellness program beyond basic retirement saving instruction. This is up from just 30 percent of employers in 2014. 1 FINANCIAL WELLNESS PROGRAMS CAN PROMOTE EMPLOYEE RETENTION. When workers have money issues in their lives, both their health and performance may suffer. They may try to find a higher- paying job, effectively reducing their commitment to their current one. FUNDAMENTALLY, THESE PROGRAMS TEACH FINANCIAL LITERACY. Most people need more of that, including high earners. Corporations such as Activision Blizzard, Havertys Furniture, Home Depot, and Waffle House have installed such programs and made them free to employees wanting insight on everything from handling student-loan debt to college planning to making long- term-care insurance choices. 1,2 SMALL BUSINESSES ARE OFFERING THESE PROGRAMS, TOO. Financial services professionals are coming forward to work with established and emerging companies seeking a perk to attract first-rate employees. This financial coaching can take many forms, from group education to highly individualized counseling with the financial consultants assuming a fiduciary duty. Businesses would do well to ask about it, as employee loyalty is priceless. PLAN SPONSORS MAY ALSO POTENTIALLY LOWER THEIR FIDUCIARY RISK BY PUTTING SUCH PROGRAMS INTO PLACE. If employees change their financial behaviors and believe that they are improving their personal finances as an effect of a financial wellness program, they may be less inclined to complain about a company’s retirement plan offering (or worse, initiate legal action on the grounds that the plan sponsor failed to meet its fiduciary responsibility). No business wants that. DOES YOUR COMPANY LACK A FINANCIAL WELLNESS PROGRAM? Securities offered through Cambridge Investment Research, Inc., a Broker/Dealer, Member FINRA/SIPC. Investment Advisory Services offered through Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor. Marcotte Wealth Management, LLC and Cambridge are not affiliated companies. This material was prepared by MarketingPro, Inc., and does not necessarily represent the views of the presenting party, nor their affiliates. All information is believed to be from reliable sources; however we make no representation as to its completeness or accuracy. Please note - investing involves risk, and past performance is no guarantee of future results. The publisher is not engaged in rendering legal, accounting or other professional services. If assistance is needed, the reader is advised to engage the services of a competent professional. This information should not be construed as investment, tax or legal advice and may not be relied on for the purpose of avoiding any Federal tax penalty. This is neither a solicitation nor recommendation to purchase or sell any investment or insurance product or service, and should not be relied upon as such. All indices are unmanaged and are not illustrative of any particular investment. 1 - Veronica Dagher, “The Latest Office Perk: Help Managing Your Financial Life,” Wall Street Journal, June 11, 2017, tinyurl.com/ yapwrg4d. Consider establishing one in the near future. If your competitors have not yet taken that step, chances are they soon will. 2 “Companies Offer ‘Financial Wellness’ Programs as a Job Perk,” Marketplace (website), July 11, 2017, marketplace.org/2017/07/11/ business/companies-offering-financial-wellness-programs-perk-job. Paul Rahn may be reached at 402-970-3358 or prahn@ marcotteins.com + Paul Rahn is a Financial Advisor with the Wealth Management team at Marcotte. As a Financial Advisor, he provides Financial Wellness Programs to our clients’ workforce, Individual Financial Planning and assists business owners with Buy/Sell Exit Planning strategy.  Paul has been involved in Finance for over seven years.  He brings a straightforward approach to money management that fits perfectly with Marcotte’s commitment to providing creative solutions for our client partners. Paul currently has his Series 7, 66, Life, Health and Annuities licenses. When he’s not at work, Paul enjoys running, climbing, and spending time with his wife and two daughters. Bethany Lutheran Home Short-Term Rehabilitation, Long-Term Care and Memory Care 7 Elliott Street | Council Bluffs, IA | (712) 328-9500 Bethany Heights Offers Assisted Li ving, Independent Livi ng & NOW Respite Ca re Bethany Heights Senior Living Community 11 Elliott Street | Council Bluffs, IA | (712) 328-8228