PUBLISHER MANAGING EDITOR
GRAPHIC DESIGN CONTENT COORDINATOR
ADVERTISING ( LOCAL ) CONTRIBUTORS
PHOTOGRAPHY
TULIP MEDIA GROUP TulipMediaGroup . com
Tulip Media Group Erika MacLeod Jessica Embree Stacey O ' Brien
Alicia Ambrose
Vinnie Hager David Velasco Barry E . Fields Eric P . Wokas Gwenyth P . Luu Dan Solin Deb Gabor Neil Pasricha Steve Roderick
All images sourced from Tulip Media Group or iStock . com unless otherwise identified .
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CONTENTS
3 MARKETING OUTSIDE THE BOX David Velasco
4 NON-PROFIT INSIGHTS Gwenyth P . Luu
6 A GUITAR LESSON Dan Solin
8 YOUR BRAND IS NOT ABOUT YOU Deb Gabor
10 A DAY OF YES Neil Pasricha
12 NONVACCINATED EMPLOYEES Barry E . Fields
14 ADA-COMPLIANT WEBSITE Eric P . Wokas
15 YOUTH HOMELESSNESS : COVENANT HOUSE Steve Roderick
WELCOME
Welcome friends and valued clients of JGS Insurance Agency , *
I would like to take this opportunity to first acknowledge our recent Partnership with BRP Group , Inc . ( NASDAQ : BRP ) (“ BRP ”) based out of Tampa , Florida . We believe this Partnership aligns well with our goals to expand specialty and middle markets and serve a broader and more diverse range of clientele . Both Ken Hager and myself are serving as Managing Partners within BRP and we look forward to the opportunities this Partnership will bring . We are both excited and thrilled to be a part of the BRP family and look forward to our mutual success going forward !
In light of our Partnership , the theme for this quarter ’ s magazine is working together . Thank you to David Velasco , Gwenyth P . Luu , Dan Solin , Deb Gabor , Neil Pasricha , Barry Fields , Eric Wokas , Steve Roderick , and Alicia Ambrose for your contributions .
In ‘ Marketing Outside the Box ,’ Community Association Vice President David Velasco talks about a creative initiative for interacting with clients on a new level . Through his weekly Car Chat vlog , David hopes to inspire you to think outside the box when it comes to industry marketing . David is continuing to develop the initiative alongside Brand Marketing Manager Alicia Ambrose and JGS Insurance Agency Assistant Vice President Steve Roderick .
Gwenyth P . Luu , our Commercial Lines Director , is working together with non-profits to protect against fraud and embezzlement , to develop rules and procedures that ensure legal and ethical standards are met , to improve philanthropic reputation , and to raise awareness . Read all about it in her article , “ Governance Best Practices .”
In his article , New York Times Bestseller Dan Solin uses music to highlight the power of communication in overcoming naive realism . He recognizes that his son enjoys different aspects of music than he does , and by taking a guitar lesson , he has effectively deepened that familial connection . By this example , he uncovers an inherent need for clear communication in every branding process .
Deb Gabor reminds us that our brands are not about us , they come from our valued clients . We recognize that in order to develop an effective brand , we need to work together with you to embody values that resonate with our brand as a whole .
In our final article , Steve Roderick takes us through an opportunity to develop insights around homelessness . Covenant House has been working to transform the lives of more than a million homeless , trafficked , and runaway youth for more than 40 years . CAMCO Property Management President Chris Maus is spearheading the movement in Philadelphia and JGS Insurance Agency eagerly supports CAMCO in this initiative .
Above all , I hope this issue provides an opportunity to reflect on changes in the business environment as we move into 2022 . Your support is so appreciated . On behalf of the JGS Insurance Agency team , thank you for all that you do , and we look forward to another incredible year of moving forward together .
individuals . VINNIE HAGER , PRESIDENT , JGS INSURANCE EST . 1919 JGSINSURANCE . COM
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