Risk & Business Magazine CEO/CFO Business Today Magazine | Página 3

Photo by Fred C. Tom © of Lamborn's Studio , Athens, Ohio
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CEBCO:
LOWERING THE HEAVY COST OF
HEALTH AND WELLNESS
CONTENTS
4 THE EMERGENCE OF SIMPLIFIED INVOICING
9 YOU'VE GOT 18 SUMMERS
Jim Sheils
10 GRIT WILL TAKE YOU FARTHER THAN TALENT
Angela Duckworth
12 HOW SPONSORED CONTENT COULD KILL THE MEDIA
Joe Pulizzi
14 7 CORE BELIEFS OF GREAT BOSSES
Dr. Travis Bradberry
16 THE SCIENCE OF WHY
Simon Sinek
20 THIS ONE HABIT HOLDS TOP LEADERS BACK
Judith E. Glaser
22 WHY IS IT SO HARD TO LIVE UP TO OUR VALUES?
Shawn Hunter
24 TOP 7 SOFT SKILLS YOUR EMPLOYEES NEED TO BE
TRAINED ON
John DiJulius
26 BUILDING A SUCCESSFUL WORKFORCE? DON'T
LEAVE OUT THE THIRD PIECE!
28 A “SMARTER WAY” TO PROVIDE EXECUTIVE
MEDICAL REIMBURSEMENT
WELCOME
Welcome to the Spring edition of CEO/CFO Business Today—the
magazine for business leaders in Southern Ohio and the Mid-Ohio
Valley. As usual, you’ll find articles on leadership and marketing.
More specifically, this edition includes an article on the “Seven
Core Beliefs of Great Bosses;” another on the importance of family
by Jim Sheils, author of The Family Board Meeting; and one by the
well-known author Simon Sinek, titled “The Science of Why.”
Our cover and lead article features our Athens County
Commissioners, a long-term benefits client of our firm. They have
worked diligently, along with our other economic development
groups—the local Chambers of Commerce, our Port Authority,
and the Ohio University Innovation Center, to name a few—to
create an attractive environment to start and grow a business. We
give a hearty “thank you” for their efforts and encourage you to
have a conversation with them if you’re planning an expansion of
your business.
In addition, you’ll find articles from our staff here at Snider, Fuller
and Stroh on their areas of expertise, sharing ideas to make your
benefits both more competitive and to stay current with regulatory
changes. Carol Showalter has an article on “conation.” This
term may be new to you, but Carol is a certified Kolbe specialist
and we offer our clients a range of Kolbe testing products and
consultations to help HR professionals and business owners find
the “right fit” in hiring and creating effective workplace teams.
Dan Stroh contributed an article about “inherited IRAs,” which
covers some of the unique characteristics and tax rules that affect
them. My article is about how you can create an enhanced medical
benefit program for select groups of employees—another tool to
provide an important benefit to both attract and retain key talent
and to provide the benefits in a tax-efficient manner.
As always, we want to thank our co-sponsors and advertisers for
their articles and support, and finally, thank you—our customers
and readers—for your interest and your business.
Sincerely,
30 HOW TO CAPITALIZE ON INHERITED IRAS
Mark Snider, CLU, ChFC, CFP
Principal
Snider, Fuller and Stroh
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