RISE, A Modern Guide for the Purpose Driven Woman Summer 2014 | Page 9

The Key To Business Success What My Professors Didn’t Tell Me In Business School Written by Anne Riley I have been involved in the business world for over 30 years. Once I received my accounting degree, I began a most unusual career. Trying to find balance between family and professional life, I found myself working in all kinds of organizations: big businesses and small ones, privately held partnerships and publicly held corporations, successful organizations, and some less so. Along the way, I picked up an MBA, mostly to add to my experience base, but also as a way to stay home while my kids were little, while giving off the appearance of being a professional. I heard the message. I get it. And after all these years in business, I would like to finally respond to this sentiment. There is an old saying in business that bad money drives out good. It’s true. I believe overemphasis on profit drives out good business practice. Bull pucky. One concept that was drilled into me from the very beginning of my formal education and in one form or another during my professional life, was the concept that profit was king. “Businesses are in business to make a profit,” I was told. “Your job is to maximize stock price,” was the mantra I heard too many times to count. Now before, you start calling me a socialist, left leaning communist, who drinks vegan soy lattes infused with elitist flavoring, hear me out. Profit is not bad. Obviously, a company cannot stay in business unless it earns a profit. Reasonable emphasis on profi