RIAS MAGAZINE No 05
CHILDREN's FOOTBALL, RUSSIA
Valeriy
Rozenberg
>> Continuation
>> We arrive at the Russian competitions, the championship of Russia,
which we also take part in. Generally the school (for the Russian teams —
RIAS) is the same: somebody is stronger, somebody is weaker. As far as the
selection process is concerned, Zenit has other possibilities and they can
select players from the entire city. This is not a complaint, we understand
This is the task of the club to look for
talented young people, so that they could progress, grow
objective possibilities.
Source: RIAS
and be a supply for the core team.
Valeriy
Rozenberg
RIAS: Is there competition in your segment of the sport business? Do you
have to fight for the attention of parents? What marketing tools do you
use?
There is competition of course. Stadiums are being built, there are
investments, both private and public. New commercial schools are
opening who work with children, including those who work with children
aged 4-5. They are basic for admission to the school of Olympic reserve,
including Zenit, who arranged a network of branches through which they
select more or less gifted children to let them continue their careers .
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