The Color Run South Africa South Africa has announced the final event of The Superhero Tour, giving Color Runners one last chance to don their capes, masks, and wands, and run (or fly, or hula-hoop) The Happiest 5k of the Planet as their favourite superhero.
“The Superhero Tour has been one of The Color Run’s favourite themes,” says Trevor Latimer, national event co-ordinator at The Color Run South Africa. Have fun, do good (like a true superhero)
With over 11 500 Color Runners participating in the Superhero Tour in Cape Town, The Color Run was able to raise a donation of R 85 000.00 which will go to a charity in the greater Cape Town area, thanks to the generosity of headline sponsor Capitec Bank. “Capitec’s sponsorship of this amazing event was not only based on its ability to bring together the diverse communities of South Africa, but also because it has allowed us to give back to the communities which support us.” says Francois Viviers Executive of Marketing and communications at Capitec Bank.
“The Color Run enables our superheroes to have fun, while doing good,” says Marlo Paulse Head of Marketing for Heart FM – media sponsor for The Color Run, Stellenbosch. “With its clearly defined ethos, we feel it’s the perfect partner for Heart FM.”
While the start gun goes off at 8am, Color Runners are encouraged to get to Hoërskool Stellenbosch early to soak up the vibe and get warmed up. The route takes most people between one and two hours to complete. Then, Color Runners get ready for the world-famous Finish Festival, which will have you jumping for joy in rainbow clouds of colour.
The Color Run’s Superhero Tour acknowledges all the characteristics that define us as heroes. And, it applauds those nearest and dearest to us, and those further afield who inspire us and offer themselves as role models.
14