Aware.org (aware.org.za) is a Non-Profit Organisation (NPO) established by the South African liquor industry. It has, as its members, the liquor producers and manufacturers, distributors and traders. As such, aware.org represents almost the entire local liquor industry. The core mandate of the organisation is to reduce alcohol-related harm in South Africa. Recognising that alcohol abuse is a multi-faceted problem, aware.org is committed to making a meaningful impact through collaborative efforts with key stakeholders directly and/or indirectly involved in reducing the abuse and misuse of alcohol.
Through partnerships with the public sector and non-government groups, aware.org aims to:
- Raise awareness around the harmful effects of irresponsible drinking through education and awareness programmes.
- Conduct research that will aid in curbing alcohol abuse.
- Establish proactive strategic partnerships in line with our mission and strategic objectives through grant-funding programmes that can make an impact at grassroots level and create a society that drinks responsibly.
We remain passionate about reaching men and women on the ground by delivering tailor-made programmes which are designed to make a sustainable difference in all the regions we service. In this way we can engage closely with affected communities, to prevent:
Underage Drinking
Drinking and Walking
Binge Drinking
Fetal Alcohol Spectrum Disorder
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