Retailer Web Services Digital Advisor Fall 2017 - Page 4

NEWS & EVENTS

WHAT ’ S NEW FOR RWS CUSTOMERS ?

Living Our Value : Continuous Sustainable Improvement

The software development team at RWS follows the proven and popular project management method called Scrum . The team works in two-week sprints to make progress on new features and improvements , releasing new code to software an average of three times every week ! Scrum allows developers to live one of the company ’ s core values , Continuous Sustainable Improvement , and ensures RWS products are constantly evolving and improving .
Here are just some of the NEW features , additions and improvements released during the first half of 2017 :
• Better product data : addition of feature-specific images and feature-specific videos for over 75,000 models
• NEW furniture motion tags : sort chairs and sofas by reclining , power reclining , power lift , swivel , gliding , rocking and massaging
• NEW “ Cash Rebate Total ” column lists dollar value of all cash-back rebates available now in RetailDeck TM and the WebFronts TM app
• NEW operational email alerts you when Level 4 automated marketing activities begin on your store ’ s site
• NEW “ Effective _ Date =” URL parameter lets you view how a page will look on a future date
• NEW “ Maximum Delivery Distance ” column defaults to RWS suggestions but allows retailers to customize maximum delivery distance order and quotes
• Speed improvements : added HTTP compression and more speed improvements per Google ’ s new recommendations
• Mattress improvement : choose any depth of Mattress Line Hierarchy with a logo to show in “ Featured Brands ” ( e . g ., “ Beautyrest Black ” instead of just “ Simmons ”)
• NEW brand protection : GE Monogram items default to allow prices to be shown but not added to cart without retailer ’ s specific permission
• NEW locations data structure moves control of store location information to the WebFronts app ; adds ability to set atypical future hours and to choose in-store pickup by location
• Design improvement : you can now add a thumbnail image to go with each flyer on site
• Shopping improvement : consumers can now compare products across multiple pages
• NEW deployment of third party ’ s Google Tag Manager codes without accessing site files — just enter the tag ID
• NEW Advanced Product Flagging now requires just one click to add any of the following best practice flags to items : On Display , In Stock , Get It Today , Express Delivery , Best Seller and Clearance
• Two NEW ways ( three total ) to show each item in other colors : grid with icons , drop-down list or table with radio buttons
• NEW comprehensive staging environment built to support migrations to the upcoming new platform ; allows retailers to keep the same account and simultaneously view live site and new site
• Updated and redesigned mattress brand landing pages to reflect new lines , add more brand-value copy and enhance emphasis on adjustable bases
SEE IT FIRST : REQUEST A DEMO OF THE NEW WEBFRONTS DESIGN PLATFORM !
Improvements are added to all existing WebFronts constantly , but every few years we WOW our customers by designing an entirely new platform around the most significant changes in tech and consumer behavior since the last version . Today ’ s WebFronts are built on the fourth generation of this process , and we are excited to announce the fifth generation , “ Socrates ,” will be released in August 2017 . Contact RWS at ( 800 ) 417-2799 and be one of the first to see a demo !
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