Retailer Web Services Digital Advisor Fall 2017 | Page 2
RE:MARKET
A No-Nonsense Guidebook
for Independent
Retailers Like You
WELCOME
Learning is More
Powerful than
Knowing
W
elcome and thank you for reading
the first edition of Digital Advisor
Magazine, a tool we hope will
educate and inspire independent
retailers of appliances, furniture and mattresses
and help you win in the new frontier of digital
marketing.
Much research is conducted and many guidebooks
are published on how children learn, how to
instruct the young, and what skills they’ll need to
become successful adults. But what happens when
your formal education is done? Then what? There
is still so much more to learn! But also so much
pressure to somehow already know it all.
We simply can’t know it all. The meteoric rise of
digital technology requires every business today,
from pizza restaurants to furniture stores, to
engage in sophisticated digital strategies no matter
how unrelated tech seems to its core purpose. The
rapid pace of technological changes ensures that
no matter what new skills are learned, there will
always be new developments evolving. Set down
any worry that you should already be an expert in
this arena. Instead, embrace that learning is more
powerful than knowing.
on Amazon or Get Entrepreneurs like you wear many hats, and while
you’re busy ordering merchandise, waiting on
customers and hiring new employees, it can seem
impossible to find time to network with peers or
learn from experts. We hope these pages can
help! In just a few minutes, you’ll be able to read
opinions directly from fellow retailers, get tips from
industry experts and access the digital tools you
need to evaluate and grow your business.
your FREE e-copy at Happy learning!
Available for sale
MoreAboutReMarket.com
James “Jim” Kane, Jr.
Founder and CEO, RWS
Jennie Gilbert
COO, RWS