Retail Asia 2018 JunJuly2018 | Page 35

RETAIL TECHNOLOGY Ittiam advances AI venture for retail MULTIMEDIA solutions provider Ittiam Systems’s venture into the world of artificial i ntelligence (AI), initiated in 2015, has resulted in a “well-received” product in the field of retail visual analytics. IttiamInsite arms bricks-and-mortar retail stores with the ability to match online stores in understanding the customer behaviour in the form of shopper count, shopper demographics, interest on store offerings, dwell time and zone coverage. IttiamInsite uses computer vision and deep learning technologies to deliver these insights which are otherwise not possible to gather by merely analysing the transaction data of store purchases where the shopper is not seen and IttiamInsite uses computer vision and deep learning technologies to deliver insights which are otherwise not possible to gather by merely analysing the transaction data of store purchases where the shopper is not seen and understood. Instagram launches payments function PHOTO and video-sharing social networking service Instagram recently added a native payments feature for selected users, according to media reports. As part of their profile, consumers can register a debit or credit card and set up a security pin to make purchases with the new in-app function. Native payments on Instagram is currently available for booking service appointments and restaurant reservations for limited businesses. It is uncertain whether the feature will be extended