Business & professional Your unique business journey T ROY ACCOUNTING is launching new services to help support clients throughout their business journey. Directors Helen Clements and Boo Donovan continually strive to do the best for their clients by reviewing and evolving services provided to ensure businesses receive exactly what they need to support growth and aspirations. This is completely in line with their business ethos – ‘collaborate, communicate and invigorate’ – to build an important relationship with clients. Some of the services were launched recently and were designed to recognise where a business is on its growth journey. Helen and Boo make sure they spend time with business owners to really understand what stage they are at and ensure the services off ered are right for them. Helen said: “Perhaps the business has just started and only needs basic services, such as year-end accounts and a tax return, or maybe it is an established business with staff and complex processes requiring a focus on business review or accounting services such as VAT, payroll and forecasting.” The products have been named 40 Resident to give a sense of where in their journey a client might be: • Set for success; • Ignite growth; • Develop and fl ourish; • Thrive and mature. With 40 years’ accounting knowledge and business experience between them, Helen and Boo have a lot to off er in addition to the more usual accounting services. “We can provide businesses with ‘virtual’ or part-time fi nance director support so business owners have a key fi nance and business expert they can call on,” Helen continued. “It might be to discuss new ideas for products or give a considered opinion on investment into new fi nancial systems or recruitment of more staff . “Troy can provide business reviews to identify where effi ciencies or improvements could be made to current fi nancial processes or systems, and then lead on a project to implement changes and help to achieve those goals and aspirations.” Helen and Boo are developing a dedicated training area and range of business courses called, Training Sparks, to be launched in early 2020 in response to client feedback and business needs. The areas in the development are: online portal training courses; face to face business focussed workshops, including sessions run by experts on other areas that are critical to a business success; face to face and online training courses for QuickBooks and Xero (cloud- based accounting software) . “All will be aimed at arming businesses with the tools they need to be more in control over their day- to-day fi nances and able to make better decisions to help the success of the business.”