SELF EMPLOYMENT
WORKOUT
So, you want to work for yourself?
�ean �reely, C�� of �et �rofit ��plosion, highlights four key elements you need to break out on your own in ����
Maybe you’ re new to the fitness industry and aren’ t sure how to grow and follow your passion� �r you love wor�ing with clients, but are struggling to fill your schedule and charge premium rates for your services� �ou want to grow your client base so that you can ma�e a comfortable living as a full�time fitness professional�
�ell, your timing couldn’ t be better� �ith more professionals brea�ing out on their own to wor� for themselves than ever before, this could be your year to grow your business to the ne�t level�
�ere are the four �eys to your fitness business success in ���� �and beyond��
1 Mindset
�ne of the most important shifts that must be made first, is the way you thin� about the wor� you do� �ou must shift from thin�ing,‘ � am personal trainer’ to‘ � am business owner who loves personal training’ � �ou begin to evaluate where you invest your time, what you focus on that will drive growth, and hold yourself accountable for all the other aspects of business ownership that go well beyond simply providing a great service�
2 Vision
�hen you are unclear of your destination it’ s nearly impossible to ever get there� �et clear on what success loo�s li�e for your business� �s it �� clients doing semi�private or private training services? �aybe it’ s �� clients in a boot camp or group training program? �ither way, �now what success loo�s li�e so you can visualise and plan for it�
3 Sales
�elling is where the rubber meets the road� �f you’ re at all li�e most professionals in the fitness industry, you’ ve probably developed a negative attitude towards sales� �oo often young personal trainers are pushed to be pushy and overbearing in an attempt to grow services revenue for a gym� �ortunately, there’ s a better way to sell �and serve� your prospective clients in a way that brings out the best in them while directing them towards a successful and happy future in wor�ing with you� And when you get this right, we’ ve seen fitness professionals and studio owners increase their close rate to ���� on premium priced pac�ages of long�term programs� which doubles their revenues�
4 Community
�hen you’ re growing in a new direction with your career, it’ s important to spend time with people ahead of where you are now� �tic�ing to your old circle will mean you’ ll find yourself getting pulled bac� into wor�ing for the gym� �ut get to �now other entrepreneurs who’ ve started their own business and are successful in their �ourney, and you’ ll find they thin� and act differently towards the world around them� �hat’ s e�actly the inspiration and support that will help you brea� free from your old way of operating and grow your business to the ne�t level�
�hile it can be �uite scary to face your fears and learn new business s�ill sets in communication, mar�eting, and salesmanship, nothing is more rewarding than being able to create your own future and accomplish greater personal and professional goals as a result� �ollow these �eys to success and you’ ll be well on your way to ma�ing ���� your best year yet!
�ean �reeley, C�� of ���, has an unrelenting passion for supporting entrepreneurs and growing businesses. �ver the last nine years, ��� has grown to serve over ��, ��� independent personal trainers and fitness business owners in �� countries. �he company has three o�ces in �rlando, �ondon, and �ydney and has been listed si� times on the �nc. �������� list of fastest growing, privately owned U� corporations. �ownload ���’ s ��ales � �arketing �lanning �uide for ����’ and use it to grow your business to the ne�t level at www. netprofite�plosion. com� planning�guide
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