REPs Magazine Fitness Matters Issue 2 | Page 19

“ Put time and energy into venue research.” retail and industrial spaces currently standing empty, perfect for conversion into a PT studio or gym, often with attractive rent-free periods,” says Kristoph Thompson, Director of Sideways8 Training. “Those working 1:1 or with small groups will only require a small space, which can also be rented out to other trainers when otherwise not required to help to keep costs down. If you’re taking on a larger space, you’ll be wanting to create a membership infrastructure. @REPsUK FM 19 T he fitness industry is becoming hyper- competitive and is spurring us on to create better offerings and experiences. It’s up to you to make the most of this situation. Here’s some ideas about how. “The economic downturn has meant that there are lots of