TrendSights Analysis-Environmental Responsibility-Meeting
consumers' environmentally conscious expectations
ReportsWeb.com published “Environmental Responsibility Market” from its database. The
report covers the market landscape and its growth prospects over the coming years. The report
also includes a discussion of the key vendors operating in this market.
Environmental Responsibility is a constituent trend within the Sustainability & Ethics mega-
trend. It reflects consumers' broadening concern about the global environment and how that is
influencing their attitude towards consumption and brands and producers.
Consumers and brands/producers are all increasingly making decisions based on responsibility
towards the natural environment, driving a need for continual improvement in genuinely
responsible products and services.
For more information about this report at http://www.reportsweb.com/trendsights-analysis-
environmental-responsibility-meeting-consumers-environmentally-conscious-expectations
Scope
- Consumers are becoming more educated about the environmental impact of their product
choices and increasingly basing those choices, at least partially, on a more responsible ethos
with respect to natural impact.
- Brands are responding through targeting "green" consumers mainly by using environmentally
friendly claims on product packaging (e.g. "recyclable," "natural ingredients," "eco-friendly,"
"locally produced").
- With consumers inclined to be critical of brands' messages, the onus is on producers to
convince beyond mere marketing copy and be committed to mitigating the environmental
impact of their products and businesses.
Reasons to buy
- Understand the role of environmental responsibility in changing consumer attitudes and
behaviors.
Request a sample copy at http://www.reportsweb.com/inquiry&RW0001978904/sample
Table of Content
Trend snapshot
What is Environmental Responsibility-
Why is Environmental Responsibility important-