Renewable Energy Installer May 2014 | Page 8

News: Profi le Majority rule With SMEs accounting for over 99 percent of the UK’s 4.5 million businesses, they are a crucial engine for economic growth. Jed Smith, head of business support services at Specfl ue, explains how SMEs can infl uence government policy when it comes to renewable energy ith a turnover of around £1.5 billion and responsibility for over 14 million private sector jobs, it is clear why SMEs are valued by the policy formers and advisers within government. In the energy and heating market, SMEs have a key role to play in driving the necessary innovation required to meet strategic targets. The UK has set a legally binding target of cutting carbon emissions by 80 percent by 2050. Achieving this will require a fundamental shift away from gas boilers to alternative heating technologies, the installation of energy demand reduction solutions and, importantly, the development of the necessary skills to enable such a radical transformation. A great deal of this change will be delivered by SMEs and a supportive policy framework will be crucial to enabling SME-led innovation in the sector. W Building a group of industry stakeholders on a specifi c issue can help to positively engage policy makers The low carbon transformation of the building sector is impossible without major intervention to develop policy instruments to incentivise novel technologies, skills and practices. Examples include the government initiated and developed Green Deal and RHI and policy innovation of this scale and complexity is only possible via active collaboration between government and industry. Big industry players have signifi cant resources with which to engage actively in 8 | www.renewableenergyinstaller.co.uk the policy process. SMEs do not have this capacity. So how can SMEs participate in policy formation in a way that refl ects their innovation potential and corresponds to the signifi cant risk that they are undertaking to bring novel solutions to market? The answer may lie in developing a collaborative and focused approach to policy engagement. Collaboration with other companies is a great example of engagement and a way in which an SME can infl uence policy. Building a group of industry stakeholders on a specifi c issue can help to positively engage policy makers. Groups can offer advice, market knowledge and data that can help government offi cials make detailed policy decisions based on current and robust evidence. Another way of being involved in the process is to devote time to responding to government policy consultations. If the response is structured through careful collaboration with other stakeholders and SMEs that have a similar approach, then this will carry more weight and provide an infl uential medium to shape policy. In heavily regulated markets like the UK’s energy market, trade associations can play a vital role for SMEs, providing policy infl uencing opportunities and engaging the government on behalf of members. The trade association supplies one voice for members, creating an important representation of industry and its issues. Also, government offi cials are more likely to speak to a trade association than meeting companies separately. However, while some believe that trade associations are a great tool for shaping policy, others believe that issues can become watered down due to the number and differing positions of members and can lead to campaigns that do not directly refl ect all views. Strength in numbers: Specfl ue is seeking SMEs to collaborate with and engage policy makers as part of a group, says head of business support services Jed Smith Specfl ue is a growing company so we are naturally interested in policy developments. Acknowledging its importance in terms of unlocking low carbon markets, as well as driving innovation and skills, we have therefore taken a strategic decision to develop a more proactive stance in terms of policy innovation. We are now actively searching for other industry players to collaborate with, to develop policy that works for SMEs and the wider low carbon sector. We have taken a strategic decision to develop a more proactive stance in terms of policy innovation