A MONTHLY COMMENTARY ON THE WORLD OF SPORT & CULTURE FROM LEO BURNETT ’ S SPONSORSHIP TEAM |
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REPLAY
T h e b i g g e s t n e w s i n s p o n s o r s h i p d u r i n g t h e l a s t m o n t h
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PACESETTERS
T w o b r a n d s u s i n g a d v e r t i s i n g t o e m p o w e r i n 2 0 1 6
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SLICED
O u r p r e d i c t i o n s f o r t h e b i g g e s t s p o n s o r s h i p t r e n d s i n 2 0 1 7
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OUR THOUGHTS ON
Sponsor DNA in 2016
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& FINALLY
T w o s t r a n g e b u t t r u e s t o r i e s , T o p 5 q u i r k y s p o r t i n g m o m e n t s , w h o t o f o l l o w , a n d w h a t ’ s h a p p e n i n g i n J a n u a r y
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