ISSUE 07 // JANUARY 2015
A LOOK BACK ON
2014 AND A LOOK
FORWARD TO 2015
FROM OUR SPONSORSHIP TEAM
REPLAY
A look back at notable campaigns and
news items from the past year
PACESETTERS
Two World Cup campaigns tipped for
award success in 2015
SLICED
Six sponsorship themes to look out for in
2015
OUR THOUGHTS ON
The effect that increasing consumer power
is having on brands and partnerships
AND FINALLY..
Five big events to follow in 2015 and the
strangest partnerships of 2014
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