R
ecently, I lost a friend, and
the real estate world lost
someone so special that it’s
hard to put into words. To those of us in
real estate, she was Linda Liberatore,
the CEO and Founder of Chicago’s
Secure Pay One. To her husband, her
three daughters and countless others
that were close to her, she was Linda
Heneghan; a wife and a mother that
founded and ran an exceptional
business that made them very proud.
Honestly, she had so much on her
plate I could never figure out how she
got everything done. She had an
incredible amount of energy I know
that.
I met Linda several years ago when
she wanted information about a
marketing and branding event I was
cohosting. I can honestly say that
after that onehour call, we immediately
became friends. Months later, we
would laugh about that instant
connection we both felt. Maybe it was
because we were both working in what
had always been a male dominated
field, and we loved connecting with other successful women in real estate. Whatever the reason, over
the next few years I had the privilege of working with Linda in a number of ways.
She was a guest on my podcast, Let’s Talk Real Estate Investing, which gave me a terrific insight into
her business and who she was as a person. Later, when I had the opportunity to spend time with her at
a 3day marketing and branding event I cohosted here in my hometown of Louisville, KY, I was so
excited to meet her in person. Soon after she arrived, heavy rainfall in the Chicago area caused
basements to flood in a number of the properties her company managed. I was in awe of how calmly
she managed the crisis while never missing a beat at the event.
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