REAL ESTATE PLATFORM BRELION UNITES LOCAL INVESTORS WITH TECHNOLOGY BY TIM HOUGHTEN
The
platform
has
been
expanding from neighborhood to
neighborhood in Northeast OH to
offer
new
opportunities
and
revitalize communities. Recent
projects have included fixing and
flipping
single
family
rentals,
creating turnkey rentals, new
One critical feature that other crowdfunding platforms forgot, or failed to
development,
include that you’ll love at Brelion is social functionality. You’re not just a
and
small
apartment buildings.
faceless icon in the crowd here. You actually get to engage with others
investing in the same projects, and to communicate between organizers
Investments are short term with
and capital investors.
an average timeline of around 6
to 12 months. With a minimum
Brelion is open to both accredited investors with money to invest in
investment of just $1,000, and
local real estate projects, as well as local investors seeking capital for
some projects paying monthly
their projects. According to Vadim, “the platform’s intense local focus
yields, this provides a great
enables the team to quickly and accurately evaluate the safety, value,
platform for investors to test drive
and profitability of deals investors want to raise money for. They are all
the results before putting in more
just a few minutes away. No other platform can say that. To speed up
capital,
deeply
the approval and funding process the firm has created a proprietary
CEO
algorithm which incorporates 25 plus different metrics for evaluating
Vadim tells Realty 411 Magazine
deals.” The team is so confident in the system that Mr. Kleyner says
and
diversifying
that
“this
investors
more
portfolios.
has
to
really
lower
helped
risk,
and
he has personally invested his own funds in every single deal
promoted on the site.
enables them to invest in 20
different local projects, with the
Backend support for fundraisers also includes introductions to
same amount of capital they
investors, facilitating project updates, fulfilling accountability to
might have barely been able to
investors, and dealing with taxation and bookkeeping.
enter one investment outside of
their comfort zone.”
Delivering What Busy Professionals Need Most
We were fortunate to track Vadim Kleyner down between working on
real estate projects and speaking at Notre Dame where he has been
helping a new generation of student entrepreneurs understand the
science of marketing. In fact, before stepping into the real estate
industry full time Vadim had a strong career in IT and big data.