REI Wealth Monthly Issue 02 | Page 38

GETTING THOSE HOUSES SOLD ASAP CAMERON DUNLAP go from one extreme to the other. On, and right around the lake, properties sell very quickly and for top dollar. But just a few miles away, things move much more slowly. Then there are also a few towns that are what I would call "dead" and I won't go near them with any exit strategy. They are not war zones by any means. There aren't any here. They're just dead. So you can see that we all face specific challenges in our respective markets. I know you have yours too. While doing deals and before you make the offer, you must always ask yourself "What is my exit strategy"? Your financial situation may have a lot to do with your decision. If it is to sell for cash, you need to be sure that it's viable. It will need to be in an area where houses are selling quickly and to qualified buyers. A good way to know if houses in a specific neighborhood are selling to "A" buyers is to look for agency signs in front yards. Call the listing agents and ask. In order to cash out quickly, the house needs to be in pristine condition yes, but also highly marketable, with no quirky layout, appearance, location, street, etc. What I mean by quirky, is strange or funky in some way that will later end up a marketing problem. One of the greatest challenges you and I will face is cashing out of a quirky house. When you are considering buying a house you need to ask yourself, "is there anything about this house that, even after making it pretty, will make it hard to sell?" If there is, then your purchase price needs to reflect the challenges you are inevitably going to face. Namely in the form of additional debt service, holding costs, liability etc. and they can add up fast. So you need to be discounting for this. Facing reality on the quirkiness of a house is something we must do. When I was new to the business I used to get "gotta-do-a-deal-itis" and would sometimes ignore the quirks. Big mistake! "Gotta-do-a-deal-itis" is a common affliction when we're new to th H?^??\?X?X[K?[??H\?H??]?\?H?] ???